Tools You Can Use Today — Client or Not.

Google your business name. Do you appear in the first three results?

Search what you sell (e.g. 'spa in Accra'). Are you anywhere on page one?

Open your website or social page on a phone. Can a stranger tell what you sell in 10 seconds?

Try to find your prices without messaging anyone. Possible?

Try to book or buy right now, at this moment. What happens?

Check your DMs: how many inquiries from the last 30 days never got a reply or follow-up?

Look at your last 9 posts. Would a stranger know what you sell — or just that you exist?

Ask a friend to try contacting your business. Time how long a reply takes.

Every person who inquires ends up on a list I can see (not buried in chats).

Someone who asks about price gets a follow-up within 3 days — automatically.

A customer can book or order without waiting for me to reply.

Deposits or prepayment protect me from no-shows and fake orders.

Past customers hear from me at least once a month without me remembering to do it.

I know exactly how many inquiries I received last month, and how many bought.

If I fell ill for a week, sales would still come in.

"What happens to a visitor who is interested but not ready to buy?" (Listen for: capture and follow-up, not 'they can contact you'.)

"How will customers pay?" (Mobile money should be first-class, not an afterthought.)

"Who updates the website after launch, and how?" (You should be able to do it from a dashboard.)

"What exactly do I own when we finish?" (Domain, content, and data should be yours.)

"What happens after launch?" (Support, monitoring, and optimization — or a goodbye?)

"How will I know it is working?" (Ask what numbers they will show you, and how often.)

"Can I see a system you built that is live right now?" (Demos beat portfolios.)

"What does it cost — all of it?" (Hosting, domain, changes. Surprises are a red flag.)